Tata Motors unique SUV Homeowners group SOUL, immediately introduced the launch of its digital join property Join with SOUL, a webinar collection with an goal to Preserve the Explorer spirit alive throughout the group members throughout these testing occasions. With this intention in thoughts and in a bid to strengthen ties among the many SOUL members through the lockdown interval, the Firm is introducing a primary of its sort digital initiative for the group by organising a collection of webinars providing an avenue for the members to partake in partaking actions and experiences from the comfort and security of their houses.
The flag off session of the webinar collection is scheduled for 29th August, 2020 the place members will get an opportunity to reminisce and bond over the reminiscences from their previous Iconic Drives & Retreats over a Digital Catch-up meet. Moreover, to re-kindle the identical spirit of journey, that the group stands for, the longer term webisodes of this thrilling #ConnectWithSOUL collection, may also provide new digital experiences, DIY workshops together with car upkeep, ability classes and many others. The platform will cater to 15000+ members of the SOUL group, the place the classes could be accessed by way of straightforward registrations on this system web site.
Commenting on the launch of this digital initiative, Mr. Vivek Srivatsa, Head, Advertising, Tata Motors Passenger Automobile Enterprise Unit mentioned, As a result of present scenario, our SOUL members have been unable to journey, discover locations and uncover thrilling experiences like earlier than. Via Join with SOUL, we’re elated to offer our group members with a platform to interact and bond thereby bettering their SUV proudly owning expertise. We belief that this digital initiative will enable the members to relive and share their SOUL expertise. This may also give a possibility for brand new members to expertise the identical spirit by way of the fun-filled, experiential webisodes. Within the days to come back, we are going to host assorted out of doors experiences together with interactive digital catch-ups, digital travelogues and far more capturing the essence of SOUL, albeit nearly. Theres one thing for everybody within the Join with SOUL collection.
SOUL (SUV Homeowners United League) is a particular program from Tata Motors that brings collectively the Tata SUV house owners by way of adventurous drives traversing throughout a number of the most breath-taking landscapes, within the firm of like-minded folks. The SOUL program additionally supplies unique presents to clients on Tata Motors Real Equipment, prolonged guarantee and insurance coverage, which reinforces the possession expertise of their Tata SUV.
About Tata Motors
Tata Motors Restricted (BSE: TATAMOTORS), a USD 44 billion group, is a number one international car producer of vehicles, utility autos, pick-ups, vehicles and buses. A part of the USD 110 billion Tata group, Tata Motors is Indias largest and one of many few OEMs providing intensive vary of built-in, good and e-mobility options. It has operations in India, the UK, South Korea, Thailand, South Africa, and Indonesia by way of a powerful international community of 134 subsidiaries, affiliate firms and joint ventures, together with Jaguar Land Rover within the UK and Tata Daewoo in South Korea.
With a deal with engineering and tech enabled automotive options catering to the way forward for mobility, Tata Motors is Indias market chief in industrial autos and amongst the highest 4 within the passenger autos market. With Connecting Aspirations on the core of its model promise, the corporates innovation efforts are centered to develop pioneering applied sciences which can be sustainable in addition to suited to evolving aspirations of the market and the shoppers. Tata Motors strives to deliver new merchandise that fireside the creativeness of GenNext clients, fueled by cutting-edge design and R&D facilities situated in India, UK, US, Italy and South Korea. Internationally, Tata industrial and passenger autos are marketed in nations, unfold throughout Africa, the Center East, South Asia, South East Asia, South America, Australia, CIS, and Russia.
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