Charlotte Motor Speedway has taken some severe hits this 12 months – From having to run finless races to shedding the All-Star Race altogether, CMS has needed to endure some severe pivoting. Nevertheless, that hasn’t stopped them from taking a day to offer again to the group, as properly was sit down with us to debate what’s subsequent for the racing complicated. Be part of host, Jason Huddle, as he talks with Normal Supervisor, Greg Walter, about what’s in retailer for the speedway and why they selected to maintain giving again in these troublesome instances. For extra details about CMS, go to www.charlottemotorspeedway.com
Motor Speedway has taken some blows this 12 months, however that hasn’t stopped them
from giving again to the group with a day of service. In the present day, we have got
Normal Supervisor Greg Walter on location at Frank liske Park in Harmony to speak
about what they did this week to offer again to the group, in addition to the
way forward for the racing complicated. May they be stepping into the film enterprise?
drive in film theaters – I need to get again to that. Is that one thing that
you suppose may occur even in spite of everything that is over?
Discover out proper now on Up Entrance withCabarrus
Journal, a presentation of CabCo Media Group and sponsored by Atlantic Bay
Mortgage Group, Cabarrus Enviornment and Occasions Middle, Cabarrus Eye Middle, Cabarrus
Well being Alliance, Harmony Downtown Growth Company, Stage Up Realty, New
Hope Worship Middle and Stroll Cabarrus. I am your host Jason Huddle.
Whats up my
pals and welcome as soon as once more to Up Entrance with Cabarrus Journal. I’m your
host Jason Huddle and at this time we’re speaking Charlotte Motor Speedway. There
hasn’t been so much to speak about this 12 months due to COVID. As everyone knows,
this 12 months hasn’t gone the way in which anyone deliberate. However Charlotte Motor Speedway is
doing loads of pivoting similar to the remainder of us. And they’re additionally nonetheless
giving again to their group, which I actually admire. So this week, I went
out to Frank Liske Park to fulfill with Greg Walter, Normal Supervisor, as he was on
web site through the Charlotte Motor Speedway day of service. So you are going to
hear all about that. We talked about what they had been doing in the neighborhood on
that exact day, in addition to what they’re doing to pivot and plan for the
future. It is an excellent and actual dialog, and I am trying ahead to
carry that to you. However not earlier than we do shameless plug time.
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that is at this time’s shameless plug time.
proper after we get again after the break, we’ll be on location at Frank Liske
Park in Harmony to speak with Greg Walter, Normal Supervisor of Charlotte Motor
Speedway. Proper after this Keep tuned.
again to this system. We’re on location at Frank Liske Park with Greg Walter.
He is the GM and Grand Poobah of Charlotte Motor Speedway. Greg, as soon as once more,
thanks for being on this system.
All the time,
Jason. It is good to spend time with you.
us about Day of Service. What are you guys out right here doing at this time?
is our third time doing this. And I used to be telling a pal of mine that if you happen to
actually take into consideration this can be a pure extension of what we do. We – Our DNA for
60 years has been serving the group by means of leisure by means of
Motorsports. And that is type of a focus. And we wrestled with whether or not or
to not do it, due to the pandemic restrictions and retaining folks secure. However
what was fascinating to see was about two months in the past, folks – our group, folks
on the group begin asking, Are we gonna do a day of service? How can we do it?
It wasn’t a query of if. It was a query of how and when. So, Susan McKee,
Kelly Watts, from our group began, alternatives in the neighborhood,
after which the the last word filter was how can we achieve this safely so we have now people
figuring out right here doing grounds at Frank Liske – simply in such a massive place massive
place. And we are able to carry 25, 30 folks over right here socially distance, carry our
landscaping instruments and knock out most likely three weeks of labor.
and never rebuilding the barn?
at this time. Not at this time we’re we’re largely weeders and wheelbarrows and shovels. And
we’re doing a blood drive on the observe at this time. We’re additionally having some people on
routes on Meals on Wheels, taking meals to people. There have been a few of our members
of our group who weren’t in a position to get out proper now. They weren’t in a position to come to
the observe or they’re working from dwelling. So how can we make them really feel included?
Or perhaps have their children at dwelling doing digital Studying. We requested them to do
was simply present a random act of kindness. It might be one thing so simple as a
thanks word to your postal employees put within the mailbox. It might be ,
slicing somebody’s garden. It might be simply saying hey to somebody. Do one thing
to serve others is the theme is that any of us can have an effect irrespective of
what we do, and it may be within the smallest varieties. However all of us have to do our half
to make it higher.
humorous that you simply talked about that as a result of subsequent month’s print situation of Cabarrus
Journal, we’re truly going to be highlighting some episodes of Up Entrance.
And one of many episodes that we’re gonna be highlighting is an episode known as,
“A Word of Encouragement“, the place we talked to Pastor Dale Jenkins
from New Hope Worship Middle. And we talked about the truth that what is going on to
get us by means of all this, in fact, after we did this interview it was April. We
thought “by means of all this” meant, , perhaps the top of Might.
However, what is going on to get us by means of all that is serving one another as a
group coming collectively. And I believe that that is what that is partly about,
query. We all know that we are able to have a huge impact group. I imply, when this
began in March, Marcus known as The assembly of all of the genes on the zoom name.
Marcus Marcus Smith, appropriate?
And Marcus mentioned we have to make make an affect. So collect collectively your groups
and suppose creatively about how you are going to do this. After I talked to him
one on one, he is like, Can we do a cell testing web site for a prepare take a look at for the
COVID virus? I do not know boss, let me begin making some cellphone calls. And
between him and myself and our group, we had been in a position to determine and have certainly one of
the primary cell testing websites of sports activities facility within the nation. The truth that
we’re doing , meals drives nearly weekly, drive-in films, ,
offering leisure in a secure style and speaking to, , assist
officers domestically and speaking to , the mayor, the county commissioners,
, what can we do to serve what can we do to assist issues out, and we
have this monumental facility and it has been a it has been a neat journey to appreciate
that we are able to have make a distinction in our group.
gonna get to the drive-in within the subsequent phase as a result of I need to discuss how
you guys have pivoted. However inform us about how folks can get entangled with the
meals drives. That is, that is a specific curiosity to me.
discover or we inform folks to share folks about after we’re having us meals drives
through our social media. And most of that stuff’s both by means of Twitter,
Instagram, Fb, and however if you’d like truly, you possibly can electronic mail me at GM
(Normal Supervisor) [email protected] And our group will get again to
you with some data on what the newest is as a result of we’re at all times adapting
and seeing a necessity and attempting to be nimble and repair. So it might change the place
we collect meals, might change from the entrance of the observe to perhaps someplace over
at zMax dragway. So issues are at all times shifting round. However we like it when our
group can lean in and assist us serve others. So if there’s if there’s
curiosity in Being concerned or no matter simply go to the web site if there’s
curiosity in being concerned or for the meals financial institution, truly electronic mail this deal with
GM, Normal Supervisor GM at Charlotte Motor Speedway calm that’ll get to me and
we’ll be capable to offer you updated data on how one can assist
us out among the causes of rehab with who drives or anything we may give
you the observe.
so that you guys are working the grounds at this time you are doing blood – you are doing the
blood drive and also you’re doing Meals on Wheels. I keep in mind final 12 months, you guys
you helped a veteran
Purple Coronary heart houses
of the Purple Coronary heart houses, and I drive by the home on a regular basis, and I nonetheless
look again his ramp remains to be there. His flagpole remains to be up –
good to go away a legacy – one thing that you simply did in a day that also has
advantages a household or a person and that is the type of factor that this group.
It is simply so cool and humbling to be round individuals who simply actually want to
serve others. Yeah, that is tremendous. After we come again from the break, I need to
simply briefly speak with you about how Charlotte Motor Speedway is doing. You
guys have taken some intestine punches these days and what you have been in a position to pivot to.
So I need to – I need to type of work by means of that if that is okay with you. You
guys, keep tuned. We’re on location at Frank Liske Park in Harmony with Greg
Walker from Charlotte Motor Speedway, and we shall be again after a message from
our sponsors. Keep tuned.
again to this system. We’re sitting right here at Frank Liske Park. Stunning day. By
the way in which, we’re sitting below the bushes on a picnic desk. It is extremely
comfy. Low humidity at this time, so –
However I am
you are working. I imply, you are such as you’re on the market. Greg – let me let you know
one thing about Greg Walter. He isn’t just anyone that is sitting within the
shade in a director’s chair with sun shades pointing at folks and saying go do
this. He’s on the market, actually within the trenches. I imply, there’s literal
trenches that he is in. He is working.
are soaked and calluses from the pitchfork however it’s humorous. The group – and your
your listeners know this – while you lead a group, you lead from the entrance. My
dad was within the Marines and he taught me that and so there’s higher credibility
while you serve on the market. And so like everybody’s received weed eaters and doing the
greater jobs like simply provide the pitchfork or the rake and I am going to simply begin
use level to the place you want me to go. A few of them type of get a kick out of
it. Boss, I would like you over right here, boss. It is type of payback (Laughs). That is
discuss Charlotte Motor Speedway. It has, similar to everyone else, it has
been a tough 12 months for the speedway. You already know, we did get to have a race in Might,
however it was not what we had initially anticipated. You at all times desire a stand full
of individuals cheering on the drivers and that did not occur. Though the racing
did, the All-Star race received moved to Bristol. Clearly, we’ve not been in a position to
have the enjoyable, like the varsity bus races and issues like that, that folks –
households sit up for. So how has that been for you guys? How have you ever
adjusted to that?
know, our make-up, our focus all 12 months lengthy is how we placed on these extraordinary
occasions with a fan focus. Marcus Smith, our CEO, has this expectation that we do
every part in a wonderful means. And we have been planning for this. So to all of
a sudden have that stopped, , in March, in mid March, when issues started
to shortly unravel. NBA mentioned we’re suspending video games. NCAA says we’re not having
a match after which it simply cascaded from there. Our focus has been, you
know, what occasions can we have now? How can we do that safely? You already know, proper now,
we’re nonetheless in section two by means of September 11. How do we have now occasions that
entertain folks? So we have needed to look and be artistic with how can we do this
in a means that well being officers are comfy with. And, in a means, that’s
serving the group. On the identical time, it makes good enterprise sense. So we
have a 16,000 sq. foot LED display screen and it makes for a pure drive-in film
theater. So we have finished a drive-in films. We have finished some digital concert events. We
had a Blake Shelton live performance that he carried out in Drive-ins all throughout the
nation. We have truly utilized for standing within the drive-in film Affiliation
as a result of we predict we’re now certified to be a drive in movie show. Taking a look at
the autumn races, we’re working with well being officers on how can we achieve this safely?
How can we carry followers again? In the event you look, we have had races in Bristol with 20,000
plus followers. We have had a race in Texas, and had a racing sport. Positive all finished
with none type of group interplay. Well being officers haven’t attributed
something again to these tracks. We predict we might do it safely. We all know we are able to
do it safely confirmed that it has been artistic. We have this Avett Brothers
live performance arising on the finish of the month. That offered out in seven minutes. So there’s
a want from the group or followers to get on the market and do one thing I
connects us to that.
had been determined, determined for leisure.
need to do all we are able to in the proper strategy to fill that in. And I believe we’re doing
that. Tt’s bunts and singles proper now. It is little issues that we are able to do to
make sense. We’re – we anticipate an unlimited demand for the Christmas
lights present, Speedway Christmas, the Christmas Village, how can we do this
safely? How do we have now followers again on the the highway? Effectively, how do we have now followers
again at NHRA? All these questions, we’re having to consistently software and retool
and rethink, what’s potential. We proved that we might have a dwell
sporting occasion in Might. The Coca-Cola 600 was one of many first occasions dwell again
on tv. And we predict that we are able to do that safely right here too. And we Marcus
has at all times mentioned that we are going to at all times select to guide versus comply with wherever
potential. And we will do the drive-in film theaters.
need to get again to that. Now. That is is not actually is not something new for you
guys, since you’ve been doing it at Christmas time. Through the lights pageant,
you open up for to look at Christmas films. So it was a pure match for you guys
to have that space. And naturally, it is a completely gargantuan jumbo-tron
display screen. I imply, you possibly can’t get greater than that.
most likely see it from the area station.
reality, I believe they’ll tune in from the area station, I believe. However is that
one thing that you simply suppose may occur? Even in spite of everything that is over that you simply
guys may proceed to do?
Yeah, we understand that it is a enterprise mannequin that works. It took some wonderful
tuning when, when you might have, you are exhibiting a film, and it is your sole focus
and also you’re charging admission. It is a totally different enterprise mannequin than, hey, it is
a part of one thing else. We present films and so while you pay rights charges, that
scale modifications considerably while you’re doing a drive-in film. So it was, how
can we hold our prices? How are we- How value efficient? We handle our prices and
market and do issues that make it a optimistic expertise and a optimistic and good
companies. So we figured it out. We found out the mannequin, we unlocked the
code and it is humorous. Now it is a query of programming. What films make
sense? Do you do a man’s film , a Die Onerous or one thing like we did
Days of Thunder.
at Charlotte Motor Speedway.
Filmed at Charlotte Motor Speedway. We’re
gonna do Princess Bride this week.
my absolute favorites
I simply suppose going again to one thing I alluded to earlier, we’re determined for
leisure. You already know, actually, I used to be simply saying to my spouse the opposite day I,
I miss going to the films, proper? I miss the popcorn within the sitting within the
seats within the massive encompass sound. I miss all that. You already know, I used to be at all times a giant
film man anyway, so I simply actually miss it. And I keep in mind through the baseball
strike and ’94 and I used to be sitting round once I was in faculty on the time, and
I used to be sitting round with my roommate, and we’re watching on ESPN. We’re
watching just like the putt-putt championships or one thing like that, as a result of there
was nothing else on. That is how determined we’re. We have reached that stage. So
I am thrilled that you simply guys are doing this type of factor to assist present some
film. I’ve not seen it in a very long time. I forgot in regards to the man with six
fingers. The promotion division had me perform a little bit. And I forgot a line
from the film. However anyway, so I believe we have now one thing right here, Jason, that
is smart. It is simple for us to do. Getting folks out and in in a crowd of
three, 4 or 5 600 vehicles is admittedly easy. For us, and we had been in a position to pull
it off very successfully. So yeah, you most likely see extra of that.
simply household enjoyable. However now we wrestle with what sort of films we must always present –
animated child films or we present films from the 80’s and 90’s with a sizzling main
man. Or, , we realized that almost all ticket consumers are girls. About 70%. We
simply assume that is mother. Hey, we will exit to the drive-in film
ought to do High Gun as a result of it is received every part.
truly requested for High Gun however as a result of the High Gun 2 is popping out, the studio
will not launch it. We have requested so we have addressed we have, we have gone by means of the
listing, I believe type of a enjoyable assembly, hey, we’re gonna have a gathering about
film choice. Everyone needs to be a part of that. No absence of volunteers.
I am certain
you guys have a number of recommendations. And you probably have a suggestion, you possibly can electronic mail,
[email protected] Anyway, Greg Walter, with Charlotte Motor
Speedway, thanks a lot for spending a while with us at this time. Man. I
admire what you guys are doing out right here on the park and in our group.
And we actually want you the perfect and hope – hope to be truly in a position to see
you in particular person on the fall races.
ahead to it, Jason and thanks for all you do for our group.
You guys. Keep tuned. We’ll be again to shut up the present in only a second.
have been fairly intense on this present over the course of this summer season simply because
of COVID and the subject material. It looks as if we’re at all times speaking about
one thing very deep and typically divisive. We received loads of suggestions from the
episode with this college board members a couple of weeks in the past, on each side, some
folks really feel like some folks weren’t represented pretty. Different folks mentioned it
was greater than truthful. What issues is that we are attempting to return collectively as a
group. And that is what the present is about. I mentioned it through the interview
with Greg and I meant it. I believe that I agree with Pastor Dale Jenkins from
New Hope. If we’re going to get by means of this, one way or the other within the midst of this
political local weather and the variations of opinion on nearly every part,
together with whether or not or not our youngsters needs to be bodily within the faculties.
We have to search out methods to return collectively. We have to search out methods to assist every
different Even if you happen to do not agree with somebody politically or philosophically or
even theologically, it does not matter as a result of everyone’s human, all of us deserve
no less than widespread courtesy. And it looks as if that has gone out the window ever
because the shutdown started, for my part. I am unhappy to see that. So I hope that
you’ll use this episode as inspiration to go discover somebody or one thing to be
part of to assist to higher our group. If all of us did that, think about what
type of a group we’d have. And that is the place I am going to go away you. till subsequent
week, you have been listening to Up Entrance withCabarrus Journal, a presentation
of CabCo Media Group and sponsored by Atlantic Bay Mortgage Group, Cabarrus
Enviornment and Occasions Middle, Cabarrus Eye Middle, Cabarrus Well being Alliance, Harmony
Downtown Growth Company, Stage Up Realty, New Hope Worship Middle and
Stroll Cabarrus. I have been your host Jason Huddle. Till subsequent week, Get on the market
within the trenches with Greg.